This certification will help optimize your sales process to maximize success. Deliver the ultimate consumer experience while increasing your sales with proven training solutions. Enrollees will also receive a PDF copy of the industry-leading book Selling Cars in a Digital Age, a comprehensive guide to boost profits at your dealership through better lead handling processes and accountability.

Structuring Your Department

Who you hire, how you sell, and what payment plans you use shape the success of your department. This course will help you choose the best tools to position your team for success. You will learn the most profitable, up-to-date methods in the industry to remold your dealership.

The Importance of Process

Your workflow and process determine your sales numbers. This certificate will provide a proper internet workflow and sales process that you can implement in your own dealership to guide your team to the greatest level of success.

Closing the Sale

Closing the sale requires tasteful tactics to get the consumer to that finals step. Learn what videos and other methods you should be using to help evolve the process and close more sales.

Who Should Take This Course

This course is for BDC Managers, Internet Sales Managers, Sales Representatives, Sales Managers, or anyone else interested in revamping their lead handling and sales process. It is led by a lead handling and sales specialist who researches and trains on these best practices.

5+ hours of content

Learn at your own pace, on your own schedule, and on your own time.


Your knowledge will be tested at various checkpoints to focus on your understanding and retention of the material.

Completion Certificate

Showcase your new skills on your resume or on LinkedIn.

Course Breakdown:

Internet Lead Handling

Every mishandled lead is a missed opportunity. This course gives you an understanding of today’s consumers and what they are looking for when submitting a lead. The course then walks you through the workflow designed to provide optimal results. Some of the key takeaways include:

  • Pay plans designed for productivity
  • Increasing contact and appointment ratios
  • Creating a workflow
  • Handling third party leads
  • and more!

Sales Process

Figuring out the most efficient sales process can be challenging. This certificate will demonstrate results-driven methods to set up your sales process so that your team can increase closing ratios. The course will highlight things like:

  • Consultant training for each step of the sales process
  • Five videos to use in your sales process
  • Understanding Google reviews
  • Expediting your success
  • and more!


Enroll Today

Call Us at 732-450-8200