Fall GM Mentoring Program

Digital Marketing Mentoring for a New Generation of General Managers

The digital age has eroded the playing field in the automotive industry, and your online marketing strategy determines if you will prosper or get bumped to second string as the competition grows. In order to execute and monitor campaigns with supreme ROI and interactivity, managers must know how to market to today’s consumer.

In the Digital Marketing Mentoring Program for General Managers , participants will learn strategies for marketing to a new kind of consumer and leading their teams in a digital age.

This revolutionary program includes:

  • 8-Month Mentoring Program
  • Phone Interview to Assess Your Skills and Needs
  • Online Workshops Chosen Just For You From the PCG Learning Center
  • One Live Webinar Each Month
  • Dedicated Online Coach
  • Opportunities for Online Marketing Certification
  • Live training session March 6th 2017 in Atlanta, just prior to the CBT conference

Example Workshops Include

General Manager Skills Development
Digital Marketing Fundamentals
SEO 175-2
Automotive SEO Fundamentals
Video Marketing Strategies
Google Analytics for Car Dealers
Reputation Management

Will your dealership dominate or be dominated?

The choice is yours. Enrollment is open NOW and program starts August 16th!

For more information or to sign up, contact Blake McCrossin at blake.mccrossin@pcgmailer.com or fill out the form to the right.

Are you a Fixed Ops Director looking for a similar program? New in 2016, PCG is introducing a Fixed Ops Director Mentoring Program starting August 15th!

Learn more.