Introducing the Digital Marketing Essentials Certification

Introducing the Digital Marketing Essentials Certification

If you want a better understanding of what your vendors are doing for you, or need a firmer grasp on what digital marketing entails, this is your chance.

Covering topics that are key to any dealer’s online strategy, this certification course will prepare you to understand and speak to the many components of digital marketing.

Who It’s Designed For

Dealership Principals | General Managers | Anyone new to a digital marketing role

$699

Total Hours: 20

Digital and Google Fundamentals/ Digital Vocabulary | Planning and Strategy | Website Merchandising | Search Engine Optimization | Social Media | Video Marketing | Fixed Operation Marketing | Reputation Management/Marketing | Reporting and Analytics